Specialist Google Ads For Shopify Stores With Large Catalogues

Your big catalogue is hiding wasted ad spend. I find it, and move your budget to the products that actually sell.

Free, instant, and your numbers never leave your browser.

GooglePartner
ShopifyPartners
Jimmy Dalgleish reviewing Shopify product performance data in a glowing search visualisation

Trusted By Leading Australian Retailers

  • Robert Gordon Australia
  • Write To Me
  • Australian Health & Nutrition
  • Factory Buys
  • Wayne Ritchie's
  • Coowee
  • Cake Decorating Central
Jimmy Dalgleish reviewing Shopify product performance data

Meet Jimmy

The Google Ads Specialist Ecommerce Brands Actually Keep.

I’ve spent over a decade running Google Ads for ecommerce, and I’ve seen the same thing kill big catalogues again and again: budget pouring into products that will never return it.

My whole job is finding wasted budget and moving it to profitable products.

Running Google Ads, every single year

Since 2013

Running Google Ads, every single year

Shopify stores worked with

118+

Shopify stores worked with

Monthly budgets managed

$1k–$330k

Monthly budgets managed

Operators coached as Head Google Ads Coach at Ecommerce Academy

150+

Operators coached as Head Google Ads Coach at Ecommerce Academy

2013

Running Google Ads since

118+

Shopify stores worked with

$330k/mo

Largest budget managed

150+

Operators coached at Ecommerce Academy

Why choose Snapback Media

Real Data. Real Strategy. Real Results.

I don't just run your ads. I analyse, test and optimise every part of your account, so your budget follows the data, not a hunch.

Built For Large Catalogues

I've built advanced systems that manage big Shopify catalogues at the individual product level, so budget never hides in the long tail of products that don't sell.

You: $49

Market: $56

Competitor Price Benchmarking

Know whether your products are priced to win, using Google's own price competitiveness data, before you spend a cent promoting them.

NEW

New Product Spotlighting

Fresh stock shouldn't sit invisible. I build systems that get new products in front of buyers fast.

A

2.1x

vs

B

4.8x ↑

Always Testing, Always Iterating

First mover on new campaign types, formats and targeting, so your account never goes stale.

Google Ads

GA4

Shopify

One picture

Multi-Source Data Analysis

Google Ads, GA4 and Shopify pulled together, so decisions come from the full picture, not one platform's version of the truth.

Us vs them

How I’m Different From Agencies.

Single Contact Point

You work directly with me, every day.

A true specialist

Google Ads for large Shopify catalogues is the only thing I do.

No lock-in

Month to month. I keep clients by getting results.

Who runs your account

Snapback Media

You work directly with me, every day, a specialist since 2013

Traditional agencies

A junior learning on your budget

Communication

Snapback Media

Direct access, replies within 24 hours

Traditional agencies

Slow responses, business hours only

Data & tracking

Snapback Media

Tracking configured properly across multiple data sources, with advanced server-side setup available

Traditional agencies

Basic setup, GA4 goals imported and forgotten

Product insight

Snapback Media

SKU-level analysis and price benchmarking

Traditional agencies

Campaign-level view, little product detail

Strategy

Snapback Media

Constant testing, first mover on new features

Traditional agencies

Slow to adapt, recycled playbooks

Reporting

Snapback Media

Plain reports you can act on, plus custom reports built around your data needs

Traditional agencies

Standard dashboards full of fluff

Availability

Snapback Media

7 days a week monitoring

Traditional agencies

Typically 5 days, in hours only

Featured result

From $0 to 6-Figure Months.

I took Australian Health & Nutrition from a brand-new Shopify store with zero sales to consistent six-figure months through Google Ads.

Australian Health & Nutrition

What I manage

Elite-Level Google Ads, Plus The Feed That Powers Them.

I focus on the channels that actually move revenue for large catalogues, and I get the foundation right underneath them.

Insulated Drink Bottle 1L - Stainless Steel

$39.95

yourstore.com.au

(1,204)

Shopping Ads

Your products in front of high-intent shoppers, with feeds optimised down to the SKU.

Sponsored

yourstore.com.au › drink-bottles

Insulated Drink Bottles | Free Express Shipping

Keeps drinks cold for 24 hours. 500+ five-star reviews. Order by 2pm for same-day dispatch.

Search Ads

Capture buyers actively searching for what you sell.

Performance Max

SearchShoppingYouTubeDisplayGmailMaps

Performance Max

Google's AI working across every channel, steered by someone who knows how to control it.

Still deciding?

Your bottle is waiting, and shipping’s on us today.

Finish your order

Remarketing

Bring back the shoppers who didn't buy the first time.

Merchant Center · Products

Insulated Drink Bottle 1L

Approved

Trail Pack 30L - Olive

Approved

Core Range Hoodie

Approved

Data Feed & Merchant Center

Your Shopping results are only as good as your feed. I manage your data feed and Merchant Center to the standard that earns an Exceptional rating on Google’s Shopping Experience Scorecard, the Top Quality Store badge that lifts your visibility and shopper trust.

What you get

Ditch The Buzzwords. Get Real Results.

Plenty of freelancers throw around "data-driven." Here's what that actually means when you work with me.

  • Large catalogues. All I do.

    A specialist who only does Google Ads for Shopify stores with large catalogues.

  • Reports you can actually act on

    Built around your data needs, not boilerplate dashboards.

  • Price benchmarks before you spend

    Product pricing benchmarks, so you know where you stand.

  • Budget forced to where you profit

    Budget management that makes Google spend where you make money, not where it wants to.

  • Monitored 7 days a week

    Weekend or urgent changes handled.

  • Tested app recommendations

    Shopify apps and tools that have driven real revenue for my clients.

  • Actually reachable

    A freelancer who works like part of your team, not a faceless agency.

  • A genuine strategic partner

    Across your whole funnel, not just a dashboard.

Top Products Performance

Last 30 days

BucketSKUsSpendRevenueROASCPA
Over Target19$8,553.67$118,954.8213.91$31.15
At Target3$415.12$4,139.289.97$36.51
Over Minimum Target8$571.96$4,870.238.51$45.21
Promising Target92$1,848.96$57,035.6930.85$17.86
Under Minimum Target36$1,722.72$4,981.962.89$142.26
Low Target Data4,677$2,839.16$913.450.32$1,043.81
Zombie Products3,098$0$00-
Total7,933$15,951.59$190,895.4311.97$38.26

Real account data, anonymised. Products bucketed by ROAS against target.

Is this you?

Who I Work Best With.

For you

Shopify stores with large product catalogues (hundreds of SKUs)

Spending $5,000+ per month on Google Ads ($10k+ is the sweet spot)

Ecommerce businesses that want clarity, not jargon

Owners or managers who want a strategic partner, not a button-pusher

Not for you

Service businesses (this is built for product catalogues)

Brand-new stores with no sales history

Stores that aren’t price-competitive in their market

More than just ads

More Value. More Growth.

Templates & Checklists

Ready-to-use resources for you and your team.

Vetted Freelancer Network

I've worked alongside a lot of freelancers across different campaigns and keep a very selective list of operators I trust. When you need SEO, email, creative or anything outside Google Ads, I'll point you to people I'd actually vouch for.

Strategy Calls

Advice on anything ecommerce, not just ads.

$0 → 6 figures

Australian Health & Nutrition, from zero sales to consistent six-figure months.

Ready To Find Your Wasted Ad Spend?

Run the free self-audit and see exactly how much of your Google Ads budget is going to products that don’t sell.

Find Your Wasted Ad Spend

Free. Instant. Your numbers never leave your browser.

No juniors. No lock-in.
No nasty surprises.

You work with me directly, month to month.

FAQ

Frequently Asked Questions

How do we get started?

Start with the free self-audit above. It shows where your budget is leaking. If it looks like a fit, we book a call from there.

How often will we communicate?

Direct access to me with replies within 24 hours, plus regular reporting built around your needs.

Do you work on contracts?

Month to month, no long lock-in contracts. I keep clients by getting results, not by trapping them.

What kind of results can I expect?

It varies by account, but the first win is almost always cutting spend on products that don't convert and redirecting it to the ones that do.

Can you guarantee results?

No honest marketer can guarantee a number. What I guarantee is that I'll find where your budget is being wasted and act on it.

What is your minimum ad spend requirement?

I work best with stores spending at least $5,000 per month on Google Ads, with $10,000+ being the sweet spot.

Do you work with stores in my industry?

I specialise in Shopify stores with large catalogues across most ecommerce categories. If you've got hundreds of SKUs, I can almost certainly help.

Let’s talk

See If We’re A Good Fit.

No sales calls to book, no waiting on a calendar. Four quick questions and I reply personally, within 24 hours. No juniors, no sales team.